12,000+
Piece swipe file built to train hundreds of copywriters
4,677%
ROI on a BFCM sequence, generating $42k+ from a dead 600 subscriber list
230%+
Inbound leads from a website relaunch
“Great job. One of the best executions of everyone whose work I've seen. Especially the native ads are really impressive.”
Stefan Georgi, Billion Dollar Copywriter
Claudio Buhr
Half German precision,
half Brazilian flair.
I help brands unlock revenue they're already sitting on. My approach is research-driven: I study your audience, map their objections, and build strategic campaigns that move them from hesitation to purchase. I've built a 12,000-piece creative swipe file, generated $42,990 from a 600-person cold email list in one weekend, and relaunched a website that boosted leads by 230%+.
Services
High-impact marketing solutions designed to turn your audience into revenue.
Creative Strategy
-
Know exactly what to say and why before anything gets written
-
Ads built from research, not instinct
-
The angle your competitor hasn't found yet
-
Hooks, angles, and ad creative direction before you spend a dollar on media
-
A campaign concept, not just a pile of copy
Email Marketing
-
Revenue from subscribers who haven't bought yet
-
Campaigns that land in the inbox and make the sale
-
Every segment working: welcome, post-purchase, win-back
-
A Black Friday that doesn't depend on luck
-
You stop leaving money sitting in your list
Ghostwriting
-
Content that builds authority while you run the business
-
Posts people read twice and save
-
Written in your voice, not a generic one
-
Social posts for LinkedIn, Instagram, Facebook, and X
-
Newsletters and email content
Case Studies
$42,990 from a Dead Email List in One Weekend
Bokeyno Motorsports had 600 subscribers in their list. Who had never bought. No campaigns had ever been sent. I designed a 10-email sequence for BFCM. The result: $42,990 in revenue over one weekend, a 4,677% ROI, and roughly $72 in revenue per subscriber.
230%+ Inbound Leads for a $50MM Amazon Brand
Pearl West Group is an Amazon aggregator with over $50MM in annual revenue. They needed a complete website overhaul to support aggressive growth goals. I strategized the entire revamp from the ground up. The result was a 230%+ increase in inbound leads after relaunch.
Building a 12000+ Piece Swipe File for a Mastermind with Hundreds of Copywriters
Stefan Georgi and Luke Mills ran Copy Accelerator, the biggest mastermind in the copywriting world with over $2MM in ARR. He needed a world-class creative research asset to train hundreds of professional copywriters. I led and executed the creation of a 12,000+ piece swipe file — sourcing, organizing and categorizing the best direct response copy ever written. The project became a cornerstone training resource used by copywriters at every level.
What the Industry Says
“Your work is awesome! I don't have any changes. You are authoritative yet easy to comprehend so I feel readers can trust you.”
Lissa Poirot, Editor-in-Chief, JoyWallet
“First of all, I just want to say that you've really done an excellent job with this swipe file project. Like really well done. Thank you for all your hard work on this.”
Luke Mills, Genesis Co-Founder
“You are an amazing copywriter. I am seriously impressed, Claudio.”
Skyler Braun, Agency Owner & Brand Partner
“Dude, we're blown away by the website copy you crafted for us. Seriously, you captured our brand vibe perfectly and we're already seeing the results.”
Robert Roebuck, Marketing Director, Pearl West Group